What makes a good corporate film for exhibitions?

Corporate films as movie viewing products and infrastructure products to show several films and infrastructure of a society, respectively. These are powerful tools with enormous potential for business promotion for a company in events such as fairs and exhibitions anywhere in the world. But often, the speaker makes these movies online or as a show of force or a symbol of prestige, power and underestimate the endless possibilities of this tool.

Nikhil Sablania, director of cinema in the manure “, New Delhi, India has visited many salons in the city and made the following observations about movies good and bad to show at fairs and events .

A fair is not just an exhibition, a contract or a promotion. It is much more than these, and most important event in history, culture, technology, human development and human relations. This is a case in which the borders of nations, cultures, religions, languages, castes and races are kept separate and each has a common goal. These events focus on the future, where humans can develop prosperous and closer to each other through mutual cooperation and business relations. These are events of trust, reliability and friendship. So where and how a film presentation of products or infrastructure of the film are in the picture?

A visitor comes to a show with a lot of feelings. He or she cannot have preconceived ideas about the show, but it is the power of curiosity that led him or in the event. He or she could have spent the money to buy a ticket or travel there and had taken a precious day or two of your busy schedule or his. What he or she is looking forward is to learn, know and understand everything you can. But among all these missions is aware of the spirit, we are actually looking for a friend who has an understanding and appreciation of their needs, one that respects their priorities and the goal that led to her or even in the event. Memory and impressions about a product or a brand that leads a visitor of this event is very important.

What’s missing from this show is the time. Because of the vastness of information on the screen, the time available is insufficient to treat this information for memory processes of our minds and opinions of a decisive or concrete or comments. In such circumstances, the television screen or a projector that shows movies show movies or infrastructure products play an important role in reducing the gap between information and memory and helps to make intelligible information to form impressions and substantial product reviews and technology foresight on the screen.

A good movie with a great concept, great visuals, suitable (industrial) and the intelligent light assembly can fill these gaps in information and communication. It also reduces the pressure on the representatives of the company producing the program, or technology infrastructure. Films to be a video, are strongly associated with memory and mood. Create a lasting impression in the minds of viewers. Film to create images in our unconscious that maintain life reflecting the states of wakefulness and sleep. Over time, these images reinforce and transmit the information stored in other generations and the future. Views on such images has become so powerful that they become opportunities based on individual decisions, as the survey of the business or even buy. Therefore, these films boost prospects of the products and brands.

But if these films are poorly made, the mind responds in opposite ways. Instead of memorizing and retaining these images, the mind forgets and rejects. The difference between images and memory remains vacant. And no memory and the impression is not created. Thus, despite the efforts made by the exhibitor in the diffusion film that he or she and the effort by the viewer to see the movie, everything goes into

So if you plan to put a film viewing device or infrastructure of the film in the next issue, just make sure that your film must be well done and powerful enough to create lasting memories in the mind of the viewers

Source: http://www.jbellucci.com/distribution-and-exhibition/295-what-makes-a-good-corporate-films-for-exhibitions.html